Turn your expertise into video that builds trust and demand
YouTube strategy, show development, and long- and short-form
production for founder-led businesses.
Ways to work together
From ongoing YouTube leadership to focused strategy and production support, each engagement is built around turning expertise into content people trust.
YouTube Channel & Show Partnership
An embedded YouTube strategist and producer leading channel direction, formats, topics, packaging, publishing, and production.
Long + Short-Form Production
Strategic long- and short-form video, from concept and production through platform-ready delivery.
Content Strategy
Sprint
A focused engagement clarifying positioning, messaging, channels, content, measurement, and the next 90 days.
Selected work
A selection of channel strategy, production, and content systems built around real expertise.
YOUTUBE CHANNEL & SHOW PARTNERSHIP
Dave’s GarageMahal
Developing a story-led automotive channel around Dave’s experience, point of view, and collection.
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Strategy, show development, packaging, and production support.
YOUTUBE CHANNEL & SHOW PARTNERSHIP
Festival of Legends
Built an event-focused YouTube channel from the ground up using story-led videos.
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0 → 100+ subscribers | 1,700+ monthly views
LONG + SHORT-FORM PRODUCTION
Covenant Christian Church
Produced a series of short-form social videos from concept and filming through editing and delivery.
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Short-form production.
CONTENT STRATEGY SPRINT
Bay Area Sonic Solutions
Created a positioning, channel, content, measurement, and 90-day execution system.
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Strategy source of truth.
Hi, I’m Matias
I’m a content strategist and video producer who helps founders and experts turn what they know into video people actually want to watch. I sit between the business goal and the creative work—shaping the strategy, developing the idea, and carrying it through production.
Before starting NERD GATE Media, I spent nearly four years leading creative projects and campaigns at Red Hat. Today, I lead the strategy personally and stay closely involved in production, bringing in trusted collaborators when a project needs additional support.
Need a YouTube channel, a video series, or a clearer content plan?
Tell me what you’re building and what you want the content to accomplish.